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Your Customer Journey
Data Integration
Break the silos. See the full picture
Apollo Plus connects all your operational and contextual data : ticketing, F&B, retail, accommodation, weather, event calendars, capacity limits, and more ; into a single, clean data layer.
Our platform automates the heavy lifting: cleaning, enriching, and unifying data from multiple sources. The result? A reliable, always up-to-date foundation for every decision you make.
Seamlessly integrates with your systems.
Ticketing, POS, PMS, CRM… Apollo Plus connects with over 30 industry-leading tools.
🎟️ Ticketing : Vivaticket, Qweekle, Omniris, Weezticket, Billetweb, Checkfront, Elloha, Korona, Vintia, ATS...
🍽️ F&B & Retail : Lightspeed, Popina, X-Gil, CashMag, SevenRooms, TheFork, Vita Mojo, Ingénie...
🏨 Lodging & PMS : Mews, Oracle Opera, Infor...
🏟️ Sport & Venues : Weezevent, SeeTickets, Heitz Systems, Anybuddy, Njuko...
🧩 Reporting & Analytics Tools : Power BI, Tableau, Google Sheets, PostgreSQL, Snowflake, BigQuery...
Live Dashboards
From data to decisions, faster.
Access real-time dashboards built for operational and strategic use. Whether you're tracking daily attendance, sales by segment, or pricing impact, our dashboards are designed to answer key questions in seconds.
Dashboards That Drive Decisions.
Apollo Plus offers a suite of dynamic dashboards built for tourism, leisure, sport and cultural venues. Each view is fully filterable, updated daily, and customizable to your KPIs and operational priorities.
Here are just a few use cases from our clients :
🗓️ Forecast Dashboard : Visualize your season, day by day (or event by event). Track past and future attendance with AI-based forecasts (see following section). Customize views for ticket sales, on-site spending, or restaurant flows. Filter by channel, client category, product, or custom rules.
📊 Revenue Report : Understand your income flows at a glance. Compare current performance with previous years across all revenue streams: ticketing, F&B, accommodation, retail and merchandising. Dual views available: by visits or by sales volumes. Note: Each client receives a tailored revenue report built on their data architecture.
🔍 Analysis Center : Zoom into performance drivers. Includes several deep-dive modules :
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Visitors & TREVPEC : Compare days with similar footfall but different revenue profiles.
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Segment Cartmix : Weekly breakdown of product combinations by visitor segment
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Heatmap : Identify peak hours and underused time slots across your operating day.
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Cumulative Booking Curve : Track how far in advance visitors book or purchase.
Zoom in on what matters.
Compare periods. Monitor performance. Make data visible, shareable, and actionable across teams.
All dashboards are:
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Filterable by site, audience, product, date, and channel
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Updated daily from your real-time data flows
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Accessible via secure web interface and mobile devices
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Aligned with your KPIs and operational constraints
AI Forecasts
Plan ahead with confidence.
Apollo Plus delivers precise forecasts of attendance, revenue, and operational pressure, day by day, segment by segment.
These predictions are powered by our proprietary algorithms, co-developed with the CNRS. Unlike models used in transport or retail, our methods are tailored to the unique patterns of the experience economy, where demand is seasonal, audience behavior highly variable, and pricing often fluid.
Built on three layers of intelligence.
🧾 Transactional data, the foundation of every forecast :
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Ticketing system sales/bookings
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GDPR-compliant visitor information
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Scheduled entry dates
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Predicted walk-ins
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Time-slot attribution and usage
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Group reservations
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F&B transactions
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Retail purchases
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Thematic days or sessions
🗓️ Contextual data, adds meaning to your internal performance :
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Opening calendars and capacities
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Media campaigns
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Marketing and commercial events
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Local happenings
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Operational disruptions (weather, closures, special days)
🌍 Exogenous Data, further refines predictions through outside signals :
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Real and forecasted weather (8 indicators per hour)
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Religious and public holidays
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Demographic profiles
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Internet search trends
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Industry benchmarks and peer comparisons
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School breaks, elections, national events
What you get
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Anticipate peaks and lulls in attendance.
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Align staffing, stock, and service levels
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Simulate demand under pricing or packaging changes
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Identify underperforming days with natural potential
Continuous Optimization
Make your strategy smarter, every day.
Apollo Plus doesn’t stop at forecasts. We help you measure the impact of your decisions and adjust dynamically.
Fine-tune your strategy. Every week. Every season.
Apollo Plus empowers your teams to go beyond forecasting by turning data into operational levers. Our tools help you test, measure and refine your strategy in real time, based on advanced segmentation and proprietary indicators such as price elasticity, willingness to pay, and demand intensity.
Here are just a few use cases from our clients :
🗓️ Opening calendars : adjust your season based on school breaks, long weekends and low-profitability days. Example: a natural site in southwest France identified a “dead zone” and rescheduled accordingly.
🎟️ Pricing grid refinement :
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For a reknown French prehistoric site, we helped introduce a Teen fare to better reflect demographics and support families with older children.
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Align child-adult price waterfalls with market standards in a water-park.
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Define high/low/peak season fares to capture demand variation in a high-volume natural site.
📦 Offer packaging : design more effective bundles: family tickets (for a narrow-gauge train), entrance + show, multi-day passes (for a leasure park).
📊 Planning based on booking curves : build a predictive staffing plan using real-time demand anticipation (for a parisian leasure park).
🌐 B2B pricing review : reassess your rates and conditions for resellers, CSEs, and wholesale partners (for a Canadian site and a French water-park).
👥 Group slots optimization : refine group availability and pricing using crowd intensity and capacity thresholds (for an art center and a famous vineyard)
🔧 Strategic downtime : identify the most opportune dates for maintenance or closures with minimal impact.
💬 Tactical activation calendars : plan monthly activation campaigns with tailored message, media, offer, and geo-targeting recommendations (for a historic site)
📉 No-show modeling : estimate attendance gaps to adjust actual capacity in restaurants (for a famous cocktail-bar), attractions, and tours
❌ Cancellation policy tuning : analyze behavior to adjust refund rules and minimize friction without risking revenue (for a leisure park).
