FAQ

How is Apollo Plus different from a standard reporting tool?

Apollo Plus goes far beyond just providing numbers: it transforms your data into actionable recommendations. With proprietary technology developed in collaboration with the CNRS, we offer more than just descriptive dashboards. Apollo Plus predicts visitor flows, simulates revenue, measures operational pressure, and provides concrete action plans. While a classic tool shows you what happened, Apollo Plus tells you what will happen – and how to prepare.

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What does Apollo Plus offer to multi-site executive teams?

As a senior executive, you need a consolidated and clear view of your sites’ performance. Apollo Plus centralizes your data to allow remote monitoring across locations. You get both synthetic and detailed insights on attendance, revenue, and profitability, segmented by site, channel, or time period. You can control data access per user, ensuring data security while empowering local teams. It's your strategic control tower for fast, informed decisions across your network.

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How does Apollo Plus support marketing teams?

Marketing managers rely on Apollo Plus to sharpen their strategies, better target their campaigns, and track impact precisely. With our prediction and segmentation modules, you can identify upcoming peak periods, the most profitable visitor profiles, and the best timing for marketing actions. Metrics such as price elasticity, willingness to pay, and geographic origin distribution help you make data-driven decisions with confidence.

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How does Apollo Plus benefit operations teams?

For operations staff, Apollo Plus is a daily tool to anticipate staffing, stock, and logistics needs. Our algorithms forecast attendance by time slot, expected sales by point of sale, and even cover counts for F&B. This proactive approach improves both the visitor experience (shorter queues, better service) and staff experience (less stress, better planning). Operational management becomes proactive, not reactive.

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What if we don’t have much data?

That’s a common misconception: Apollo Plus works well even with limited historical data. We’ve developed modules to enrich, correct, and structure existing data. Moreover, our AI combines internal data (ticketing, F&B...) with external sources (weather, school holidays, local events) to extrapolate reliable trends. Even with minimal data, our forecasts deliver real value from day one.

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Our business is highly weather-sensitive – is this still relevant?

Absolutely. In fact, Apollo Plus treats weather as a key factor in its predictive models. We cross-reference your attendance history with hourly weather data and forecasts (7–14 days ahead) to calculate realistic, actionable scenarios. This lets you anticipate the weather’s impact on visitors, sales, and operations with accuracy.

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Isn’t AI complex to use? We’re not tech-savvy.

Our mission is to make data and AI accessible to all. Apollo Plus requires no technical skills. Dashboards are intuitive, interfaces are designed for business users, and our team offers hands-on support. We provide onboarding workshops, training sessions, and responsive help. AI stays behind the scenes – you get clear, fast, and useful answers.

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What concrete results have your clients seen?

Clients report measurable impact: +20% in revenue for some leisure sites, +15% in REVPAR for hotels, -30% in F&B waste, and ROI achieved within a few weeks. Apollo Plus improves overall performance while enhancing transparency and decision quality. Clients gain control, save time, and upskill their teams quickly.

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What does the onboarding process look like?

Deployment is quick, smooth, and low-effort. We start by collecting your historical data, cleaning and enriching it. Then we configure the relevant modules (Rocket, Predictor, Discovery) with personalized support. Within a month, you’ll be fully operational with live forecasts, strategic alerts, and all the tools you need. Ongoing monthly follow-up ensures continuous performance.

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How can I get a demo or data audit?

Just fill out our contact form or book a slot via our online calendar. In 30 minutes, we’ll show you what Apollo Plus can do for you with a tailored diagnostic. We assess your growth potential, available data, and optimization levers. You’ll leave with a clear, actionable roadmap.